A complete email marketing program run by a performance team: automations (flows), campaigns, segmentation and SMS/push - on Klaviyo, TheMarketer or our in-house sending system. The channel you own, with the best cost-to-profit ratio and managed deliverability, optimized for profit (POAS).
Klaviyo
TheMarketer
In-house system
€400M+ in sales generated for clients · No commitments · Reply within 24h
Ads rent attention and depend on auctions. Your customer list is different: you own it, and you talk directly to people who have opted in, at a much lower cost per message.
That's where the best cost-to-profit ratio in your whole mix comes from: flows work 24/7, and segmented campaigns generate revenue from the base you already have.
See flows and campaigns →We don't just “send newsletters”. We build a system: strategy, platform and deliverability, automations and segmentation, plus design and copy that sell.
Get your free auditWe analyze your list, existing flows, deliverability and opportunities. Then we build the strategy, the campaign calendar and the automation plan.
We set up the right platform (Klaviyo, TheMarketer or our in-house system), domain authentication (SPF, DKIM, DMARC) and tracking, for real inbox placement.
We build the highest-impact flows (welcome, cart, post-purchase, winback) and segment your list by behavior, so every message is relevant.
Responsive templates, dynamic product blocks and copy that sells - because a beautiful email that doesn't convert is worth nothing.
We don't force a single tool. We choose based on your database, integrations, budget and goals - and when cost control and deliverability matter, we use our own infrastructure.
Powerful for advanced eCommerce: segmentation, predictive analytics and native Shopify/Woo integrations.
A Romanian omnichannel platform — email, SMS and push — with loyalty features and an affordable price, well suited to the local market.
Our own infrastructure: control over volume and cost, with direct levers on deliverability.
We'll recommend the right platform for your list — for free.
Get a recommendation →Klaviyo and TheMarketer are third-party platforms we work with; we choose and configure them based on the project. The in-house sending system belongs to BigConvert.
We build the highest-impact flows first, then expand them and add segmented campaigns. Here's the backbone of a strong program.
Converts new subscribers while their interest is highest: introduces the brand, gives them a reason to place a first order and sets expectations.
WelcomeRecovers purchase intent that already exists - usually the flow with the best effort-to-revenue ratio in the whole program.
RecoveryBoosts retention and repeat purchases: thank-you emails, reviews, complementary products and reorder reminders for consumables.
RetentionBrings inactive customers back before they forget you - while cleaning your list and protecting deliverability.
ReactivationLaunches, offers and editorial content, sent by segment - not blasted to everyone - to grow sales without wearing out your list.
CampaignsComplements email with SMS (urgency, high open rates) and push (quick re-engagement), coordinated in the same flows and segments.
OmnichannelWe also add loyalty and referral programs that grow customer lifetime value. Flow priority is set by revenue impact and by the data in your account.
Email stays the backbone, but coordinated with SMS and push, every message lands at the right moment, on the right channel.
The main channel: low cost per message, plenty of room for your message and the best cost-to-profit ratio for flows and campaigns.
High open rates, ideal for urgent, high-impact messages: abandoned cart, limited-time offers, confirmations.
Fast, free re-engagement for web/app subscribers - a subtle reminder that brings the customer back.
We grow your list with optimized on-site popups and forms, so every relevant visitor becomes an opted-in subscriber.
A clear process, no black boxes: you always know what we're doing, why, and what comes next.
We analyze your list, flows and deliverability, then set the strategy and the plan.
We set up the right platform, domain authentication and tracking.
We build the priority flows, the segments and the campaign calendar.
We test and optimize for profit (POAS): we scale what brings in margin.
Many email accounts “send a newsletter now and then” and leave money on the table. What makes the difference: the platform and deliverability, segmentation with automations, and profit optimization.
We choose the right platform and actively manage deliverability - so your emails land in the inbox, not in spam.
We segment your list by behavior and build flows that work 24/7 - the right message for the right segment.
We bring margin into the equation and steer budget toward what drives real profit - not just nice-looking open rates.
Not just nice-looking open rates - repeat customers and profit from the same channel you own.
The difference between a list that “doesn't really bring in anything” and a profitable channel isn't luck - it's a few key decisions.
This comparison shows how we work compared with a superficial approach to the channel. Actual results depend on your list, industry, offer and platform.
Short answers to the most common questions. Got others? Book a free audit and we'll go through yours.
We'll run a free audit of your email marketing program (or of the database we could activate). We'll show you which automations you're missing, where your deliverability stands and how much profit you can make - not just how many opens.
No commitments · Reply within 24h · 100% in-house team
Brings in traffic and new customers; email turns them into repeat buyers. The paid channel feeds the owned one.
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A clean catalog built with ProductXL powers the dynamic product blocks in your emails and personalized recommendations.
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The methodology that puts profit at the center: optimizing for margin, not just revenue or open rate, across every channel.
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